A competitor brief on your desk every Monday.

No connector needed. A routine starts the card each Monday; Afarin searches the web, reads the pages that changed and writes a short brief for you to check before it reaches the client.

Afarin
Lead
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When it runs

Every Monday morning, or whenever you start the card by hand.

How it goes

  1. 1You list the competitors to watch on the client's project Wiki.
  2. 2A weekly routine starts the card and assigns it to Afarin.
  3. 3Afarin searches the web and reads the competitors' pages, pricing and announcements.
  4. 4Afarin writes the brief as a document on the card: what changed, why it matters, what to do about it.
  5. 5The card waits in review, with its sources linked.

What comes back

Sample output, written for this page

Competitor brief: week of 6 October

Acme raised its starter plan from $29 to $39 (pricing page, changed 2 October). Globex launched a free audit tool aimed at our client's audience. Suggested reply: a comparison section on the client's pricing page, drafted on request.

What you review

  • Each claim, against the source linked beside it.
  • Which changes matter to this client.
  • Whether to turn a suggestion into its own card.

What a run costs

We will publish the cost of a typical run once we have measured it in our own workspace. Until then: every run is estimated before it starts, stops at the caps you set, and shows what it cost on the card.

What it uses

  • Web search (built in)
  • Boards and Wiki (built in)

The first month

  • Week 1: three competitors, one client. You mark what was useful in your review.
  • Weeks 2–4: Afarin keeps the watch list and what you cared about in the project's Wiki.

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